DAT Pilsner
(CSM x Hammerton Brewery)

– Branding, Packaging Design

In collaboration with


Our partner, Paul Theeratuch collaborated with Thanat Jenthumrong, designed the 2020 Central Saint Martins x Hammerton Brewery pilsner.

The concept behind this design is the bubbles that stained on the pint glass as well as the elements of the arch that represent the strength of Central Saint Martins. The arrow is the representation of confidence that pointed at the name DAT which stands for Drink & Think.

© 2022 The Studio Apollo